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✨ BLACK FRIDAY ✨ From November 25th to December 1st inclusively, 20% off on selected e-shop products!
✨ BLACK FRIDAY ✨ From November 25th to December 1st inclusively, 20% off on selected e-shop products!
How to Make LED Technology Work For Your Real Estate Business
Photo William Avril
Written by William Avril - Chef de projet digital
Reading 3 min • 3 November, 2024
11 hair design


How to Make LED Technology Work For Your Real Estate Business

To stay in the real estate sector race, the real estate agency window screen is currently the best way to attract even more customers to your agency. Nowadays, the display window is an important dynamic communication tool for all real estate groups. With giant screens installed in your display windows, you will be able to broadcast dynamic content of your real estate properties. Thus, you will be at the forefront of digital signage by replacing your paper posters with ultra-bright screens or monitors. This equipment is now essential to your brand image. Moreover, today many real estate agencies are equipped with one or more screens to replace the old poster holders. To know the importance of installing LCDs in real estate agencies, Let's read below!

Why Use LED Display Screens In The Real Estate Sector?

There are many reasons to use LED these days. This is a wonderful communication tool that is used in many sectors. It allows you to broadcast current real estate ads in real-time and in a loop. For this, you don't need much, just suitable real estate management software.

The real estate agency these days uses digital signage to gain a larger clientele, but also to save time, because it allows you to sort through the ads. No need to worry too much about the question of layout, printing to be done, and any other process related to the ads before the arrival of digital signage. Digital signage is not only ecological, but it also allows you to display real estate and not just simple text.

How To Choose An LED Display Window For A Real Estate Agency?

The choice of an LED panel or a monitor depends on several parameters. Specialized manufacturers can advise the real estate agent to make the right digital investment.

Real estate professionals know that to capture attention, old posters or LED poster holders are no longer enough. To stand out, you need a giant screen. Installing a vertical or horizontal totem, a hanging screen or a wall mount is essential.

First, you have to take into account the size of the screen that will be placed in your real estate store window. Indeed, depending on the desired surface, the choice will be an LCD screen or an LED screen.

Prefer an LCD screen for small formats from 32 to 75 inches. Indeed, today the digital market offers ultra-bright LCD screens up to a surface area of ​​2 m2. Beyond this format, you must choose an LED screen because this technology provides high brightness which is much more important for window display applications.

Then you have to consider the required brightness according to the orientation of your real estate agency's window. Indeed, a screen exposed to the south or the setting sun will not require the same brightness as another installed to the north with very little direct sunlight. This is why to have an ultra-bright rendering it is strongly recommended to have a brightness of more than 4000 candelas.

Also, these are not the only important parameters because contrast and resolution are also determining criteria that should not be neglected.

Importance Of Setting Appropriate Brightness In LED Display

In general, the LED screen is a technology that offers high brightness. And brightness is important. Other parameters must be taken into account, such as the orientation of the real estate agency window if the display is installed there. Brightness is necessary for a screen to be visible in direct sunlight or, on the contrary, in a darkened place. The main point is that people must be able to look at the screen that broadcasts the ads. Professionals are formal, it is better to choose a brightness of more than 4000 candelas. The importance of contrast and display resolution is just as important as the initiatives to install LED technologies in real estate sectors.

Now It’s Time To Change!

As you can see, LED technology is an increasingly widespread communication tool all over the world. Therefore, are you still using manual methods to attract customers in your real estate agency?

To increase traffic in your real estate agency or store, get in touch with VITRINEMEDIA. At here, you have a professional dynamic display solution adapted to your job as a real estate agent. You can broadcast your properties and use the integrated mini-creation studio to personalize your multimedia content. Our display solutions are undoubtedly the most high-quality, and user-friendly on the market.

So don't hesitate, to equip yourself with a real estate agency LCD. Benefit from exceptional visibility and win many mandates.

Get in touch with us!





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About the author
Photo William Avril
William Avril
Chef de projet digital

Chef de projet marketing chez Vitrinemedia. J'écris sur l'immobilier et sur les manières de se démarquer en tant qu'agent immobilier.

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